Jayson at The Wine Vault in Auckland New Zealand posted this video recently and since many people have not seen the inside of a winery it provides a good illustration about the choices available to wine consumers around the world.
The label on the bottle does not really tell the story, nor is wine produced in big industrial factories bad or wine produced in small quantities better because there is more love. They are just different.
The video (no audio) shows one of New Zealand’s largest commercial wineries – it could be anywhere in the world.
Small lot production at Torlesse Wines - Photo Dick Pharis
The message is, we as consumers of wines from around the world, have choices when it comes to wine, who we buy it from and then share it with.
I think there is merit in getting to know and supporting “The Little Guys” . Think of it as a wine treasure hunt.
Do you have feelings about industrial wines versus artisan handcrafted wines?
Tags: artisan wine, boutique wine, Industrial wine, New Zealand wine, Torlesse Wines, Wine Vault New Zealand
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April 28, 2009 at 3:22 am
Having worked for 3 months in a small château in Bordeaux, I am a big supporter of artisan crafted wines. There’s so much work that goes into it and I like to appreciate that fact when I enjoy my wine.
Of course, in this day and age, I drink more industrial wine than I’d like to, but I try and make an effort to support the little guy. Even if I’m not a big fan of an artisan crafted wine, I enjoy tasting terroir driven styles. I see it as a sort of trip you can take from the comfort of your own home.
April 28, 2009 at 1:54 pm
Kristen
Thanks for commenting.
Artisan wines are like fruits and veggies from the farmers market during the summer. Special because of the extra care and time in letting everything fully ripen.
Best enjoyed when we have the time to slow down and make the journey to the place of origin.